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Best Ways to Flourish Your Business with Geofencing Apps

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A geofence can be defined as an invisible or virtual boundary which surrounds the geographic area. It helps you to send various notifications or alerts to user’s mobile phones or detecting the exact location of the mobile phone or you can also locate a predetermined GPS location. The Geofencing app is quite handy for the parents as it keeps alerting them regarding their children. In addition to that, you can also find as to when a person has entered the geofence location and when he has left. In fact, TSheets in a survey found out that about 59% people said that their decision making process depends a lot on the location based services. In the same survey, it was also found that nearly 28% of people have a trust on such useful apps. Let’s now analyse a few more data to know why the geofencing apps have become very popular. The survey of TSheets revealed that 77% individuals permit the apps to track their location, while 84% people make use of special offers sent by app alerts. How Does Geofencing Work? Curious to find out how does it function? Well, stay on as we move on to the next segment. To begin with, the geofencing apps are based on the Global Positioning System (GPS) technology. Since it is very sensitive, it can track the precise location of the person and informs you regarding his whereabouts. The length of this virtual fence cannot be determined. It can be within a short radius or it can also include a large distance too. It depends on the specific needs of the user. As such it can be a small street or it can be a big city. This can be better illustrated through an example. Suppose, a customer is using your app and he is just within the close proximity of your location and you as a business owner wants to take this opportunity of messaging him when he enters your fence. However, if you want that geofencing should function appropriately, then an integrated SDK or plugin becomes very crucial. Now once the geofencing SDK has been integrated or the plugin has been completed, it will start to manipulate and read the data from the sensors from the Smartphone. Thus, you are able to detect the activities of the customer when he approaches nearer. The different signals from towers and Wi-Fi also help in this regard to identify the location. All it takes is low power approach. Geofencing in Push Notifications So, now that we are familiar with how does geofencing work, we will gather some knowledge about how to use it in push notifications. It has already been mentioned that it is based on the GPS system or the RFID (Radio Frequency Identification). It concentrates on a particular area where you want to send the push notifications. Therefore, you can send push notifications to all the users who have downloaded your app. It helps in establishing your business base in that specific location. It also helps you to get more audiences on the board. You can start sending them push notifications once they enter the fence area. In this way, the geofence is also assisting in bringing more traffic to your app. The android apps are given priority in security alarming process, which helps in identifying the unknown signals. One can cite an example to make things clearer. Suppose, you are a garment merchant; what you can do is send push notifications to your app users regarding the new arrival of stock so that they can visit your showroom if they wish to. The Various Advantages of Geofencing After discussing how to use geofencing in push notifications, one needs to know what their various advantages are. To begin with, geofencing is an advanced technology that helps businesses to thrive better. We can summarize its benefits below: Driving More Customers to the Business We have been discussing this earlier too that geofencing is one of the optimal techniques you can employ whether you want more customers or drive traffic to your app. However, don’t just keep on sending push notifications as the users might deactivate geofence. Remember that you are utilizing it for adding value to your business; thus it should be used relevantly. Offering Benefits to the Customers The Geofencing not only is helpful to the business owners, but even useful for the customers as well. As soon as customer enters within the specified fence, he gets a notification that the store is nearby. If he wishes to buy the item he will certainly visit the store. Additionally, he gets notified about the exciting offers and discount prices. Helps Businesses to Collect Customer Data Geofencing can help the business in collecting the customer data so that they can get acquainted with their specific demands and tastes. If you are able to collect huge data over the period of time, it will help in framing business strategies in accordance with the market. Helps in Monitoring the Workforce Movements Geofencing is proving to be an effective tool for monitoring the workforce movements of the geofenced specified area. You can track down the activities of the locality. You can keep an eye on the workers and closely monitor their tasks and rest time. It also is handy in controlling the traffic movements of the road. Proves to an Effective Security Apparatus Geofencing is one of the effective security apparatus specifically for the parents who want to check the safety of their children. You can monitor their activities and movements. Even the security personals at important events can keep a record of the activities. Geofencing Helping Business to Prosper Geofencing is proving to be a great asset for establishing your business on the profitable mode. You would be surprised to know that renowned companies such as Starbucks, Toyota, and ASDA effectively make use of the geofencing in order to gather information about more customers. When a research was conducted, it was found that there was

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How the Geolocation Apps for Business will Boost Your Profitability

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The mobile applications play a decisive role in thriving the sales of any business organization. Having said that most entrepreneurs have already begun showing their keen interest in building mobile apps. We have seen the surge in the number of retail-based apps where because of the huge customer demand. According to a study, about 54% of the shoppers download mobile apps due to better experience than mobile web. However, what about the location based mobile applications? You cannot deny the fact that a number of businesses are directly dependent on the geolocation facility. According to the Pew Research Center, people belonging to nearly all age groups are using the location based apps for various purposes. While 74% of adults use these apps to get directions; 12% are willing to share their locations with the friends. Precisely if you are the owner of a restaurant or offering cab booking services like Uber, the geolocation apps will then become the backbone of your business. In addition to that, the geolocation apps have also an essential feature of the eCommerce apps, allowing the customers to track their products. In fact, we have already discussed the benefits of having geo-location facility in the mobile app. But today we would mainly emphasize on how geolocation applications can prove a worthy asset for your business. Since we talked about the marketing, so, let’s see how location based apps are helpful for business in planning their marketing strategy. Getting More Customers on the Board The geolocation app is the best mode of conveyance to reach out your potential customers at the right spot of time. It can offer you the pleasure of real-time marketing which means reaching people when they are demanding your products and services. It will also help you target the users when they are highly interested and keen on your offers and discounts. Converting Impulses into Sales The geolocation apps can help in getting the exact location of the customer. The iBeacon technology coupled with geolocation is proving to be a big blessing for the retail industry. You can send them notifications of the offers and discounts once they enter into the area. Even the customers can navigate through the geolocation apps to reach your store easily. The Benefit of Greater Visibility and Brand Awareness If you are able to boost engagement and the catered content is moving in the right direction, then there is every change of creating a brand awareness and increasing your business visibility. The more engagement of customers will certainly augment your sales, which in turn will boost the profitability. The Benefit of Greater Visibility and Brand Awareness If you are able to boost engagement and the catered content is moving in the right direction, then there is every change of creating a brand awareness and increasing your business visibility. The more engagement of customers will certainly augment your sales, which in turn will boost the profitability. An opportunity to Establish Better Connection The geolocation apps are also helping the business to establish a better connection with the customers and an opportunity to know them more. You are not only bringing new users but also getting useful data about the existing ones. You can share catered content with the people of a specific area, making the audiences feel that are not connected with your business. You can get an insight of what the customers are thinking through user reviews. For instance, if a particular product has more check-ins than other, you can get an idea of how the two products are trending in the market. Tracking Facility Beneficial to Business as Well We all are familiar that location based apps offer the tracking facility to the users so that they can track their products or the cab if they have booked one. But how it is beneficial for the business? First, if you are able to deliver the product or say the food on time, you can set up a goodwill for your business. You can monitor the location of product and when it is getting delivered to the customer. In case the delivery person is stuck in a problem, you can suggest him some other route to reach the destination. Therefore, its good way to upkeep your services and win the influence of the consumers. Rewarding the Loyal Customers The geolocation makes you aware about check-ins and so once you identify who your loyal customers are; it’s time to reward them. As it is very difficult to keep the existing users interested, so, you have to employ this technique. You need to give them attractive discounts and free coupons so that they come back to your app again. Trying out some Unique Tricks You won’t believe it; but the fact is geolocation apps can provide a chance to try out some unique tricks in your trade. Now, the question is how? For instance, let’s say your restaurant remains usually quiet after the lunch hours. What you can do is offer small rebate on light refreshments or snacks that will certainly draw customers. You can send the notification to the people passing by your restaurant. This is a good marketing strategy that you can implement with the help of geolocation apps. Collecting Data about Customers The geolocation apps will give you an opportunity to collect important data such as how many customers checked in for a particular area and precisely how many have availed the facilities of offers and discounts. This is a parameter to determine whether your marketing strategy is moving in the right direction or not. Conclusion The geolocation applications are rather proving to be necessity for the business. Here, one is not focusing just on the online business or the eCommerce industry but the retail business as well. One of the biggest plus points of having a location based app is that you get into a reach of more customers and market your products and services more appropriately. Therefore, what are you waiting for? Get in touch with the professional mobile app development company

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Must Have Features in Enterprise Apps to Enhance the Engagement of Employees

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All business organizations aim to enhance their business productivity and increase their sales. If you are an entrepreneur, you must know that creating an amiable and conducive environment for the employees is paramount. You may create a stress-free atmosphere at the workplace and also offer incentives and perks to boost their confidence, but of late, there is one thing that has created much buzz around. We are talking about enterprise apps, which undeniably have been one of the key contributors and major driving force for the various companies and organizations in the global scenario. The statistics, shown by Statista also point out that the revenue generated from enterprise mobile applications for various industries will surge in 2020. For instance, the banking and financial services will grow from 23.75% in 2015 to 24.47% in 2020. So, why is that the employees are getting more and more attached to enterprise apps? These apps make sure that the employees get an easy access to wide range of tools that enhances their proficiency and improves the communication. We are aware that the BYOD (Bring Your Own Device) has played a significant role in enhancing the performance of the employees. Since, the introduction of this procedure, the employees have the option of working from anywhere; even at their home. And they remain comprehensively in touch with other colleagues while simultaneously working on a project. Now when it comes to inclusion of features in the enterprise app, specifically to help the employees in performing better, then, the app developer has to pay attention to these vital aspects. Easy Sharing of Information We have already indicated that the BYOD technique has brought a major transformation and the ease of doing business has improved too much extent. The employees can share all types of information whether it is an important file, document or content easily, which altogether brings a hike in the productivity and sales. The employees, irrespective of wherever they are present and associated with the project and share the various resources and check emails, client reports, charts, videos etc. Now, they can interact with each other and arrive at a unanimous decision on how to proceed with the project and achieve their target. The Security Factor is Crucial You know, one of the prime factors why the mobile apps become a hit is because they do not compromise on the security issue. You also have to follow the same footstep while implementing the feature in the enterprise app. However, according to a study, 78% of the mobile apps are either left unused or uninstalled after their first use and security could be a big reason for this. Most of the times, the employees tend to share important and confidential data through their own devices and any security lapse or loophole can lead to a major loss. We have discussed previously how you can enhance the security of enterprise apps. Without this vital feature you cannot expect that your data would remain safe and secure. The employees should not have any kind of hesitation in sharing the information. The key elements to focus here is login or verification process, the app distribution, understanding and analyzing the risk factors, the API security and much more. The security also becomes an utmost aspect as the organization cannot control or regulate the employee’s devices. As a measure, the employees are clearly instructed that they will not open the enterprise apps privately and access them secretly. The employees also do not have the permit or right to make change in the settings. Keep a Record or Address Book The professionals and other employees of the business organization as such come across a lot of clients and people, meeting them at different intervals. Since, it is impossible to memorize the email ids, contact numbers and addresses of each of those people, having an address book in the app will be worthy and useful. You can get an easy access to all the information in just one tap of the app. The business owners will be able to reach out their potential customers, vendors, business partners etc. more comfortably and you can remain in contact with these key people for successful operation of your business. Actually, this feature is important to augment the marketing strategy. The feature also allows you to add more contact as the number of clientele increases. Enabling the Chat Feature or Messaging It is extremely important to establish the appropriate interaction between the employees and specifically between the different departments of the organizations. One of the optimal features that you can include is an interactive chat or messaging service. However, you must keep in mind that it should be comprehensively functional. The employees will be able to chat with one another irrespective of whatever the time is and wherever they are working from. While completing a project, the different team members may face several issues which require clarification and they can contact the project manager to clear the doubt. So, you have to be very specific while developing the chat feature. You can also share the chat details and circulate the information in all the various departments instantly. In fact, if you are integrating the in-built chat feature, then, you are enhancing on the security aspect as well. Implementing Business Updates to Remain Up-to-Date Another vital step that will keep your business afloat and show growth in performance of employees is keeping everybody up to date. You can keep on integrating business updates so that your employees have latest information on the project they are working on. The technology keeps on changing and new announcements are made from time to time. In such a scenario, it is essential to make your employees aware of what’s going new in the industry. It basically includes latest news and updates about the concerned sector. And how can you update your employees? Simple, write newsletters, articles, blogs and content etc. However, make sure it should be concise and to the point. Building

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10 Crucial Enterprise CMS Features that You Must Integrate

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People often get confused on two terminologies CMS and ECMS. The Content Management System or CMS is actually the software that is usually used to develop, edit, publish and manage the content systematically with the help of web and IP technology. The formidable examples include WordPress, Drupal, and Joomla etc. The term Enterprise Content Management System (ECMS) might seem new to some people. The Enterprise content management (ECM) is literally defined as the combined set of strategies, tactics, and tools that help any business organization to manage, store or secure the vital information and entire lifecycle of enterprise’s content. This content information may be available in any format such as Word Doc, Excel spreadsheets, power-point presentations, PDF files, scanned images or videos etc. The ECMS is more than useful in improving the security of important documents and enhancing the employee’s productivity as well as bettering the customer services. So, let’s get through the essential Enterprise CMS features: Should have a Modular Approach The enterprise CMS should have the modular capacity. This means that you have to make your web content management flexible so that the administrators can edit, design and move parts in accordance with the requirement of the business enterprise. In addition, they can also manage the notification for tasks, administer various sites and platforms. However, if you are looking forward to getting the best Rest on Investment, then you have to also think necessarily about updating the Enterprise CMS and adapt the technological demands. It is also important that the CMS is smart and quick enough to adopt the changes in designs and reflect those in the search engine as well. Maintaining a Strong Security System Security of the Enterprise CMS is one aspect that needs to be prioritized. With the passage of time, the number of content providers is increasing and this creates some sort of risks as far as security of the information is concerned. One of the prerequisites that you have to plan here is to update your security on regular basis. It must be ensured that the security patch is covering the Common Vulnerabilities and Exposures (CVE). When you are offering a robust security to the Enterprise CMS, you are not only safeguarding your valuable business data but also protecting your customer’s trust that the content is safe. However, you must check that the security management system is above or beyond the industry standard and what the platform it supports is. It is extremely crucial to analyze whether the security management will prove effective for your business or not. Tracking the Analytics of your Content The next important Enterprise CMS is tracking the performance of your content and monitor how your content is being received by the audiences. Essentially, the administrator can make use of some of the popular analytics tools such as the Google Analytics. It allows you to track your KPIs (Key Performance Indicator) directly from the dashboard. You can actually evaluate the performance of your content by looking at the number of views and shares or comments. The CMS has to integrate formidably with the effective analytics. However, you need to understand well what type of content will appeal your target audience and convince them to buy products. The benefit of using integrated analytics is that you can personalize the experience of your users and provide what they are looking for. Enterprise CMS should be Scalable Well, this one of the pivotal aspects of the top enterprise CMS. You have to carve out the best possible ways to make your content look highly scalable and redundant. However, if you want to achieve your ends, then you have to delve deep into the architecture and understand the functioning of the platforms. However, scaling can be a difficult task due to integration of CMS platforms. You may find it challenging to load balance a system as you need to connect the database for a page to function. But then the important role of decoupling that makes scaling easier due to the presence of the administrative tools and logic, which separates the tools from front-end user experience. Implementation of the Social Media The business organizations must understand to utilize the immense potentialities of social media platforms in order to communicate with a larger base of audiences. That’s where the integration of social media becomes necessary for Enterprise CMS. You have to simplify the process of adding the social media buttons to any site so that the content can be shared with ease. However, it should be made sure that the content is highly optimized before its being shared. You can also encourage your users to share the content. The Importance of Publishing Controls The publishing controls has become a vital feature of the enterprise CMS. Now, the question is how? This is supposed to be one of the final drafts of the content within the Enterprise CMS that highlights the core facets of the company and the website. One can cite the example of WordPress has a well- experienced team of authors, editors, administrators and contributors who perform each of their roles separately. However, you may want the post to be reviewed before it is finally getting published. This means you have the publishing controls on what would go live on your website. A Robust Support System When you have a business enterprise, it needs to have an extended strong support to deal with CMS related problems. Most of the platforms do not offer adequate support but there are a few exceptions including the popular WordPress and Drupal having an engaged community and forums. A well connected support system will help the enterprise CMS run optimally without going down and makes navigation faster and seamless. The Option of Multi-Platform Functionality When you have the option of multi-platform functionality for your business enterprise, there is always a scope to grow. For instance, if you are operating a second micro-site, then it’s obvious that you will be accessing all your data, content and analytics from

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Reason Why Digital Transformation is a Necessary Asset for Business

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We all have studied the Darwinian Theory “Survival of the Fittest” at some point of time in our school days. Well, you must be wondering why did Charles Darwin suddenly flashback into the memories today. This is relatively because of the scenario and the speed at which the business world is getting revolutionized. You cannot operate your business organization on the same principles and pattern but the transition to digital transformation becomes pivotal to survive the cutthroat competition. The digital transformation has literally changed the entire facet of the business operation and allowed the entrepreneurs to accelerate with digitalized technology and offer enhanced customer acquisition and retention. This streamlining technology is applicable to all the various areas of business. In fact, the digital speed is five times faster in comparison to the traditional methods of conducting business. So, if you haven’t shifted your gears yet, it’s high time to embrace digital transformation. Digitalizing the Business Operations One of the visible and far-reaching influences that digital transformation has over business organizations is speeding the pace of business operations with the help of digital tools. You don’t have to put in much effort in applying your brains to prepare the business plans as you can direct your employees in focusing on digital strategic tasks. You get all the facts and figures in hand and also don’t have to invest much of the time in manual works, which proves to be time saving. Now let’s analyze this with an example. Suppose you are transforming the IT department of your organization by bringing automation in the testing process. This will allow the professionals of your company to give more time on testing the more complicated applications accurately without much error. Thus, the human effort is also reduced and it brings more efficiency into the system. Managing the Resources Optimally The Digital Transformation has indeed become one of the most important assets for the business enterprises. It provides them an access to gather huge amount of data and information to gain deeper insights. The enterprise can avail the real-time information with the help of big-data analytics to know how their business assets are performing. This literally assists the entrepreneurs to plan the future strategies and take decisions further up to manage their resources better. Here we can cite the example of Internet of Things technology, which has been a boon as far as the big data analytics, is concerned. The virtually connected devices with the IoT provide deeper insight information on the assets, operations and process. Enhancing the Skills and Knowledge We have witnessed a number of hi-tech technologies making their way out in the middle and this scale is continuously growing. Yes, we talked about IOT playing a vital role in data synchronization, but there are others also contributing significantly in the list and have come in the category of future driving technology. You can certainly say that technologies such as Artificial Intelligence, Augmented and Virtual Reality, Cloud Computing, Blockchain, Machine Learning etc. have really turned the tables in the favour of digital transformation. According to a report, 31% of the enterprises still are not convinced about adopting the digital transformation out of fear and apprehension. But they should shun away the misconceptions and welcome this futuristic technology that will help their employees to enhance their skills and be more productive for the company. Become More Customer-Centric in Approach You must be aware of the fact that today the world population is getting more and more addicted to advanced technologies. We have seen a tremendous increase in the number of Smartphones and other electronic gadgets over the recent few years. So, if you want to engage more audiences and enhance the user experience, then implementing the digital transformation into business operations is the key to success. As we have already indicated previously that digital transformation helps a great deal in getting the real-time information and gathering the customer insights. The instance of the e-commerce platform and their enormous growth is a live example of how the customer data is getting synchronized and used for enticing the users by offering their choices and demands. In addition, you can also maximize the benefits of social media to be familiar with what people are currently looking for and what the latest market trend is. The combination of e-commerce with that of social media platform will provide you a strong base for availing, analyzing and utilizing the information and get the desired result to boost profitability. For example, you can launch a particular product based on the customer demand and which is not readily available in the market. Obviously, the greater insights pave the way for offering an improved customer experience. You can offer personalized products and services, which also act as a promotional strategy for the business. Increasing Collaboration and Empowering the Employees Well, the advantage of integrating the digital transformation in your business model is that it instigates the collaboration across the various departments and also empowers your employee’s productivity. The best example in this category is the introduction of BYOD (Bring Your Own Device) technique, which has been adopted by large number of business enterprises. It allows the employees to work from anywhere irrespective of location to function to the best of their abilities. However, if you want to get the maximum output of increasing collaboration, then there needs to be a strong interaction between the different departments. The work culture of the organization gets much more improved. The employees don’t have to fix a scheduled meeting and then sit down to discuss the further strategy of the project. It saves a lot of time. Instead, they all are connected through a strong network and with digital technologies at stack they can even interact with the third-party applications. The sharing of information becomes more placid and they can also sort out a problem jointly. Growth in Digital Products or Product Engineering The rise of digital transformation has not only enabled the business organizations to

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5 Major Enterprise Mobility Best Practices A Business Should Follow in 2022

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Enterprise mobility has always been a prime direction or guide for different organizes when it comes to developing a business following some current trends. The evolutionary strength of mobile, paired with rising demands from employees and clients and increased competition has made the initiatives of enterprise mobile highly important these days. Hence, an organization should give mobile the top priority; else they could lose their market share. In order to emerge in the enterprise mobility game, companies are exploring different ways. They are trying it through mobile device management, enterprise mobile applications, manpower mobility initiatives, a combination, or a rapid change. In a nutshell, enterprise mobility is in trend to discuss. Let’s have an in-depth discussion on all you should know about enterprise mobility and what trends of enterprise mobility businesses must follow in 2022. Enterprise Mobility: In a Nutshell Enterprise mobility defines the initiatives taken by different companies to enhance their business operations, develop and deliver business services through mobile-based solutions, and also the mobile products which are specially launched for clients. Enterprise mobility generally refers to things like mobile apps which are employee or business operation-focused, quick strategies, client-centric mobile applications, transformation management and DevOps, and other initiatives taken for digital transformations. Prime Enterprise Mobility Practices to Follow In 2022 Today enterprise mobility is leading the world of business due to its BYOD (Bring Your Own Device) concept. Most of the employees get access to the data of their organization using their mobile devices. However, only a few organizations follow this BYOD management technique. Having a precise enterprise mobility management method is highly necessitous for an organization, especially if an organization in investing a good amount of mobility. And thereby, to make the mobility work, organizations must analyze the best practices of this technology from building mobile apps users prefer using to funding for mobile applications. Let’s take a look at what an organization can do for improving their enterprise mobility management. Consider diversified options for mobile app development According to studies, some people like a hybrid approach for mobile app development, in which web technologies like html5 is used to develop apps which ultimately are kept in a container which lets you get access to native device features. Few prefer native app development on iOS and Android mobile platforms while others prefer web development languages. These days, html5 is getting more supports. Supporting as well as building mobile apps on different platforms can cost you more. And it’s a big problem for an organization which builds apps which other partners, suppliers or outside contractors will be using. NativeScript is one of the trendiest technologies and an open source system which can be the future for mobile app development according to some experts who believe this framework provides more flexibility than Apache Cordova which is just utilized for hybrid app development. Developers can develop native apps using NativeScript and they don’t need to write native code as well. They can use present online known resources like JavaScript and html5 to their mobile projects. Using a single language has many advantages but it lets you work or integrate with the device’s native capacities only. Keep your organization data and apps secure Since the use of mobile apps and devices across the organizations are increasing daily, it increases different privacy and security risks as well. For instance, using personal gadgets to access company data from anywhere or at any time can make your networks accessible to virus attacks, data leaking, and illegal access. People, who are associated with cybercrimes, concentrate mainly on 3 points for attacking a mobile infrastructure: Devices – Cybercriminals root or jailbreak mobile devices for compromising their safety. As a result, mobile OS is affected by exploits continuously which merchants try to spot. Cybercriminals generally use it for attacking helpless users from the time of finding an exploit until the time of patching it. Networks – Cybercriminals attack networks, focusing on particular objects and goals. For instance, they can simply establish a fake hotspot, redirect or interrupt traffic to scam networks, and take over an existing hotspot. Applications – The attacks which depend on applications give the cybercriminals a great scope to compromise any object virtually. For instance, you can find malware in any public app store like Google Play and iOS App Store. However, third-party app stores offer lesser control over the applications provided by them and are appealing objects for offensive activities. According to Gartner, nearly 75% of mobile security breaches have been the results of misconfigured mobile apps. Since developers are always in hurry to launch mobile apps on the market, they concentrate on its functionality more than security. And as a result, this app building practice sometimes lacks best and mature procedures to hinder mobile threats. Many organizations have been depending on mobile security policies which combine EMM or MDM solutions for controlling exploits made by jail-broken devices. Albeit many known threats are identified by these solutions, they are unable to identify an unknown OS, network, and app exposures. Keep users in mind while designing mobile applications In case you don’t design an app properly and users don’t like to use it anyway, all your effort and skills will go in vain. An organization should recognize the issues of its employees and build mobile applications which will ease their pain points. In order to raise the odds which an app can embrace instantly, ensure to have an interaction with promising users and understand how they are going to utilize your app. For instance, you may require designing an offline application if sales representatives sometimes work in places with no authentic network connection. Create secure user credentials User credentials, such as username and password, should be created with the best care and security. Credentials which are enough for some sorts of apps may not suit other sorts of apps which require more security. For instance, short number strings, while may be precise authentication for users on game scoreboards or leaderboards, they will not

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Why New Businesses Need the Support of Web Development Companies

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For a new business, the first publicity comes through its website most of the time. Within the digitized settings in business, your website serves as more than just an electronic interface. It becomes one of the first branding and marketing tools, particularly for startups. A study reveals that 66% of the visitors, when exposed to website content for more than 15 minutes, are likely to comment positively or negatively on its design. From the online marketing perspective, your website is of prime importance. Evidently, website design and development is something you can’t afford to ignore while kickstarting your business. In Business, the First Impression is Likely the Last Impression A good website determines how you draw customers into the funnel. As a business owner, you must know that 38% of your visitors are unlikely to engage with your site if the layout is unattractive. It is important to come up with a compelling layout, with can get potential customers engaged. It takes seconds for people to judge your website. Therefore, the visual elements, the interplay of graphics and texts as well as the usability of this platform need to be integrated carefully. Failure to create an impact with a compelling website gives an edge to your competitors instead. You are likely to miss out on good leads, as visitors will move on to other websites. This is where you need professional web developers who can closely collaborate with your in-house team. They have a prominent role to play in how potential customers perceive your brand. In fact, good designers and developers come together to integrate all vital elements – from colors to graphics, navigation to UX – within the design in a way that creates a cohesive impact on the target audience’s collective psychology. How Can Web Developers Contribute to New Business Groups? Web developers evaluate the market potential for new businesses, and come up with functionally robust websites that pull the crowd. Have a look at the role that web developers play, while collaborating with a firm. The web development professionals study the requirements and build the code. In the process, they optimize the business value of their client firms, offering alternative solutions. High-quality websites offer sophistication and aesthetic appeal, which have a deep impact on the thought process of customers. Better navigation and accessibility complement their efforts of browsing through the site. Web developers also collaborate with their clients even after the launch of the website. By providing after-sales support and maintenance, they help business firms retain the consistency of their services. For specific projects, particular tools for web development might be necessary. Web developers identify these requirements and, in the process, cut down development cost and time. Collaborating with reputed web developers at an early stage can help business firms save a lot of money in their later days. Did you know you can prevent a loss of 7% in conversions, when you increase the loading speed of your website? Well, that’s what a developer does and that’s why you need him. Further, people value time more than anything else. Web developers can help you retain existing customers, while acquiring new ones with a website that converts. Why do Business Leaders Collaborate with Website Developers? Website developers come with a good collection of resources, which helps firms achieve their goals. Business analysts, QA experts, developers and other specialists come together, while building a site. In order to suit each stage of web development, the composition of this team must change. This helps in limiting expenses and sharpening the focus. From enhancing user experiences to building visually appealing UIs, the professionals take care of all the necessary aspects. This helps brands convey a cohesive branding pitch to their intended customers. The team oversees the execution of the website building project throughout its length. Given that website design is one of the most prioritized aspects of a company, business leaders collaborate extensively with web developers. Here are certain benefits you can enjoy, when you work closely with these professionals: Websites With Seamless Navigation Your visitors would love to breeze through your website seamlessly. Difficulty in finding the pages might hurt their experience. Hiring a good web developer ensures that your customers can browse the site without facing any difficulty. Good user experience is essential in retaining your visitors. Appealing Graphics And Additional Features For business firms, it is important to get their website customized depending on your offerings. Web developers integrate visual graphics and additional features in these portals. At times, entrepreneurs choose the same design on their website, brochures, and other advertising accessories. A comprehensive assistance from the web developers, is therefore, required. Responsive Websites The usability of your site decides its success in the competitive environment. Today, most websites are mobile-friendly, or responsive. A research reveals that 72% of the people love websites that are mobile-friendly. Given that a large segment of internet users gets access to your website through mobile devices, it is important to come up with mobile-friendly sites. A cross-device compatible website can broaden your customer base. Besides, your website is likely to retain more customers, if it has a faster loading time. Targeting Your Customers A well-maintained website can optimize your ROI. When customers are comfortable with the design and navigation of your site, they are likely to stick to your brand. In order to get more customers to your door, you must target them well. Web developers consider the psychological aspects and taste of your customers while designing the site. An organized and targeted approach works out well. Pronounced Brand Identity With the right website, you can create the essence of uniqueness among your customers. It enhances your brand identity and establishes credibility. Successful brands have often set trends with their website designs. This helps in associating with your customers with an optimistic outlook. Marketing And Sales To enhance your sales you must promote your brand on the online platforms. Through a consistent online presence, your brand can market its products,

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