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Mobile App Development Guide To Raise Your App To The Top

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Have you ever heard of Fruit Ninja? What about Angry Birds? These are mobile apps that thrived through their unicity and became instant stories of success in a constantly growing market. These applications were successful, but there are literally thousands of other mobile games that never see the light of the App Store or Google Play Store’s top seller pages because they do not bring anything unique to the table, neither excel in the already used concepts that they are based upon. Having a great idea for an app is only the first step, as the way you execute this idea will determine whether your app will be just another unimportant addition to the store, or if it will be on the lips of every mobile device user in the world. In this article, you will learn what are the steps you need to take in order for your app to be the stuff of mobile app legend, as it is designed to help both new coming developers and experienced developers struggling alike. 1. Differentiation One problem that a lot of developers have due to a mistake in early development of the app, is the fact that they don’t set out with a clear vision in mind of what they want the app to do, so make sure that you have well structured idea of what your app’s strengths and selling points are going to be. As mentioned earlier, a mobile app can either be an original concept no one has attempted before, or it can be something done a thousand times over. Your mission is harder if your app falls under the second category for multiple reasons. First of all, every app in the app store is placed in a category it pertains to, such as Education, Gaming, Travel, Photo and Video, and so on. If for example, you app is a photo filter app, its first set of competitors is represented by all other photo filter apps available on the market. Secondly, let’s say your app becomes the most popular photo filter app available. Once you get in that position, your app’s competitors change, and it now battles with the most popular apps from ALL categories. Take into consideration that some app categories are more popular than others, the most popular categories being Gaming and Education. All this is not to say that you can’t be successful with an app that’s already been done before, but you have to make sure that yours is the best there is by bringing something to the table that other photo filter apps (as per our example) do not offer. 2. Thoughts on paper It is very important to put every single detail, no matter how small, on paper. Structuring your game plan physically in form of you is a very important step, so sit down and write everything related to your app from how the interface is going to look like, to what it’s going to do, what its features are going to be, and so on. Many app developers skip this step so from the moment they think of a feature or improvement for the app to the moment they actually start the development process, a lot of very good ideas end up getting lost in the process. 3. Get to know everything Before the developing process can start, you have to take the time to get acquainted with everything surrounding this domain. Get to know your competition, such as how many apps of the same type of yours are currently on the market and what they offer. If you see any kind of flaw or room for improvement with those apps, think of ways you would fix or upgrade them and add those ideas to your own design. Investigate how people make their money off of apps, which marketing strategies are most popular and efficient in the app business, and which you could use for your own app. Once you figure out what and how you’re selling, you need to figure who you’re selling it to. Build a customer profile and get your hands on a demographic. See what type of people would be interested in buying the kind of app you’re selling, then promote your product and establish a marketing presence in the places where that demographic can be usually found. 4. Everything is set for the developer to step in This is the next step to take after all the previous requirements have been met. Most people enthusiastic about developing an app do not possess the necessary set of skills that would allow them to develop their own app, but if you are one of those that do, it’s great news, as you can start developing the app immediately. However, if you find yourself among the people that do not, it’s time to start looking for an app developer you can trust with your project for a good portion of the foreseeable future. You must make sure that the developer you hire has a decent amount of experience in development. Ask them about their previous work and see if may be they have worked on some successful apps in the past. Then there’s the price issue. Each developer has its own, so see how much your developer will charge you. 5. First draft and testing The developer should be able to provide you with a prototype, or first draft, of the app in a relatively short period from the project start. If you are developing the app yourself, you can use services such as HotGloo and Moqups to create the storyboard, which will show how every screen on the app interacts with another, where are the buttons and where they take you, and so on. When the prototype of the app is finished, it is time to get the first results by asking people to try it out. Friends and family may be a little biased but it’s good to get their impression anyway. Asking strangers

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Most Notable Differences Between iOS and Android While Creating Apps

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Apps have reached a point where they are seamlessly integrated in our daily routines. Younger generations grow up with apps and can’t imagine a time where people didn’t have smart devices full of apps. There is no boundary when it comes to app categories, as they range from casual gaming to high end business assistants. Mobile applications tend to cater to the needs of all demographics with a wide spread across several platforms. Of course, there will always be fans on each side of a debate involving Android and iOS, but from the perspective of a developer, petty fan wars aren’t of much help when trying to decide which platform would better serve and suit a venture. In this article, we’re going to explore the various differences between developing an app for iOS and one for Google’s Android. Market Places Multiple platforms mean multiple market places where apps can be listed and sold in accordance with the guidelines imposed by each particular market administrator. Currently, the largest app market is the Google Play Store, where apps for the Google operating system Android are officially sold. Android blankets a vast majority of market shares, taking the lead for the popular search engine developer. However, that being said, there is still tough competition coming Google’s way. Another tremendously popular platform is Apple’s iOS, which differentiates itself from Google’s through a number of aspects, such as guaranteed extra security when compared with an Android handset, due to its tighter policy on software alteration. While other platforms are available, with their own app stores in place, it is generally acknowledged that Google Android and Apple iOS are the market leaders, and no matter how the scale tips between the two of them, they are the two best options. Development A developer must take into consideration how an app behaves and what its characteristics are from a customer point of view, but also adapt to what they’re most comfortable working with, and beyond that, what they actually know how to use. When it comes to app platforms, Android and iOS are very different constructs. Developing apps for each of them requires knowledge pertaining to a specific programming language. Android apps are creating using Java, while iOS apps are made using Objective-C. There are pros and cons for both languages, so an important detail to factor in is which better complements your style. It is considered that Java is a newer and much easier to use language, which can also help developers branch out into PC software development. The fact that it’s easy to learn makes it a developer favorite. Objective-C on the other hand is an older programming language that most consider to be more time consuming when it comes to actual coding. However, others argue the superiority of Obejctive-C, saying that it feels like the iOS coding language is cleaner. IDE IDE stands for Integrated Development Environment, and if coding languages represent the app’s recipe, the IDE represents the bakery where the magic happens. There multiple IDEs out there, but there are two in particular that are relevant to the topic, namely XCode and Android Studio. While there several other IDEs out there, Apple and Google respectively have declared these two as the recommended solutions in terms of IDEs for developers to use when creating apps for each individual platform. Obviously, Android Studio is used by Android whereas iOS uses XCode. Google has replaced its previous IDE with Android Studio in hopes of improving all affected stats. Apple on the other hand stuck with XCode for a longer time and instead just supplemented updates to keep it relevant. Testing the app Apple’s coding platform and affiliated tools make it so that developers can more easily and effectively test apps through their development. Apple developers even get to work with UI testing feature which allows for even more control over the work in the progress. Google on the other has been rated as much lower when it comes to testing. Their setup makes it so that developers have a harder time testing than iOS developers. Requirements With the risk of sounding repetitive with the excessive use of the word “platform”, it’s inevitable that we must hear at once again, because developing apps for iOS or Android truly is a matter of platforms. Developers that want to create apps which will eventually end up in Apple’s AppStore must use a Mac computer. There is no other way about it, as Mac computers are the only ones that support iOS app development. Android on the other hand is supported on more platforms. This means that an Android app creator can choose between working on a Windows PC, a Mac PC, or even Linux. This gives Android an important edge as Macs aren’t that accessible for everyone. App design Developing apps for either platform is an opportunity to express yourself and be original. However, there are still guidelines to what your app design should include or not include, depending on the platform you choose. These app design guidelines are firm parts of each platform’s policy, both Google and Apple wanting developers to create apps in a certain style. This helps create a unified space and bring more unity between different apps on the same platform. If you want your app on the App Store or Play Store, you must take these guidelines very seriously. Google is overall way more specific than Apple when communicating their desires to the developer community. They even put a toolkit at their disposal that makes working with Material Design (Google’s UI philosophy) a lot easier. Apple on the other hand is not as specific, although it still requires its apps to be of a certain standard. In recent times, Apple has also transitioned towards a flatter design scheme, but Google manages to do a better job. Submission cost There is also money involved. Not as in receiving money, which everyone takes into consideration as an important factor before venturing into app development,

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The Pros and Cons of Hiring Mobile App Developers from Overseas

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Mobile app development can be a tricky process. Not in terms of actually getting the job done, as today there are lots of trained professionals which can supply high quality services, but more in terms of actually finding the right app developer to do so. When thinking about hiring someone, regardless of the job’s nature, the employer will extend the search radius from inside out, meaning that first he will look locally, then district-wise, followed by going national and in the end even international. Depending on what kind of company we’re talking about, every employer can choose to skip some of these steps and go straight to their desired search criteria. This brings us to the question at hand, namely how much can you benefit from hiring mobile app developers from abroad? The Language Barrier When talking about relations between people from different countries, the language barrier is always something to consider. Fortunately, we live in an era where English media has propagated to such extent that the chances for a random person you meet to know the English language are very high. It might not be the case for everyone, but knowing English has transcended from being something that looked really good on your resume, to something that is actually expected of you, if you want to be taken seriously, especially in an international environment. Employing someone that speaks another language could seem like a hassle, but it could be something pretty great for your business. Depending on what nationalities we’re talking about, maybe it will influence you to broaden up the reaches of your app and develop it for that particular language as well, despite not being initially on your to-do list. But hey, back then you didn’t have a native speaker on your team. The situation can also be quite daunting when the language barrier actually exists. Like a lot of other domains where multiple people are working on the same thing, a certain level of communication is required, to make sure that all parties are in sync. If your new employee has no idea what you’re saying, he’ll probably have a hard time understanding your demands and applying them. This is an example of how outsourcing could backfire. Still, these kinds of problems can be easily spotted and avoided when conducting an interview. There you can see if they have the required language qualifications. Cultural Infusion Another country also means another culture. This could come in handy especially if you are planning to develop an app that’s targeting that country as well. A local can help you better develop an app that would be well received by his people. It’s not a matter of good vs bad, but rather of preferences and what the people over there like more. Even if you don’t intend to develop an app for that country, giving your app an international kick could differentiate it from the rest of the pack. While app development is not something to generally assume is completely different in other countries, there might be some small details tied to another nation’s thinking process that could benefit your business as well. Different Markets, Different Prices A very important aspect to take into consideration is the financial one. If the salary or fee you offer isn’t good enough to attract local talent of sufficient skill, you might find it easier to outsource since each country has its own economy. Different economies and markets also involve different standards and prices that are considered norm. A developer from another country where the standard monetary compensations are lower than in your country might be delighted to be onboard your project, for the same pay that a local wouldn’t look at twice. On the same note, depending on the involved countries, there will be additional taxes that need to be paid, such as VAT (Value Added Tax), which can be both larger or smaller than your country’s equivalent. Time Zones One definite issue with outsourcing is the involvement of time zones. If your foreign employee or associate lives enough time zones away, you could find yourself staying up until very late at night, or waking up at the early hours of the day so you can have a meeting with said employee. Or it could be the other way around, but either way, one party will more than likely dislike the time zone issue quite a bit. Conclusion There are both positive and negative aspects tied to outsourcing. The only thing remaining is for you to weigh all the pros and cons and see how beneficial it can be for you. In this article we have gone over the pros and have managed to prove that hiring foreigners can add good things to the table. Remember that all the issues that could appear are situational and not guaranteed. It’s up to you to make sure your potential employee’s country of residence doesn’t put a strain on your operation more than it helps it. Blog Source- https://www.mindinventory.com/blog/the-pros-and-cons-of-hiring-mobile-app-developers-from-overseas/

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Things To Consider Before Integrating Payment Gateway in a Mobile App

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It’s a fact now that mobile shopping is gaining more and more adepts, as people tend to digitalize almost everything they are doing. Whether we’re talking about taxi rides, car rentals, accommodation, Wi-Fi access or simpler things such as clothes and food, mobile payments have become a part of our common lives. But if you’re a merchant or a developer, most likely you found yourself at least once in the situation of integrating a payment gateway in a mobile app. If you think this is not such an important thing, you might think again. This represents the final step users make when they want to buy something from within an app. There have been lots of situations where shoppers changed their mind when buying things when they encountered even a minor error in the last stage, so this is very important. Let’s have a look at some important things you should take into account when integrating payment gateway in a mobile app. Pay attention to alternatives Try to offer your users as many payment options as you can: perhaps some of them prefer to pay through PayPal, others with the debit or credit card, and others even choose the COD option. If you want to cater to as many users as possible, you should make sure that your app supports different modes of payment. It would be useful to make some research and see which are the payment options most used among your target audience. Go for a friction-less method Some app developers choose a payment gateway in the app, while others go for a web page based on the mobile as a mode of payment. Indeed, if the payment feature is part of the app, it’s easier for a shopper to pay without the friction. Moreover, it’s easier if they can save the debit/credit card details for future payments. On the other hand, a web page optimized for mobile will make them go through several steps until they finish, which is why a friction-less method is better. Analytics and statistics Truth be told, payment gateways may sometimes be really messy when you have to handle them. It’s easy to mistake something when it comes to payment details of several users or even to forget some steps in the way. In order to keep everything under control, it is useful to have constant reports, analytics and statistics to see whether you’re sticking to the plan or not. Check the security Do you have a payment gateway with a PCI-DSS certification? As of now, PCI Data Security Standard is one of the best options when it comes to maximizing security for card holder’s data. You actually need this if you want to make your app trustworthy and to strengthen users’ security. Of course, it is not compulsory, but shoppers will trust your app more if you are certified, since it offers them 100% security when using it. Make it easy and fast In this era, everybody is looking to make a payment process as fast and easy to go through as possible. Nobody likes an app that is slow or worse, that makes the device move slower. These important qualities depend on the SDKs you integrate in the payment gateway or not. Before you choose some of them, you should research those which are famous for offering a fast and easy mode of payment both for users and for apps. Quick settlement If until now you only considered the users and their need when it came to structuring and optimizing the app, make sure you think about yourself too. It’s not only about their preferences and needs, but it’s important that you also ensure a quick settlement, so that you receive the money as soon as possible. Some of the payment gateways need somewhere from 2 to 5 working days in order to make the transfer to your own account, and you might want to make sure this is the best option for you. Remember about the cost structure There are various types of cost structures available on the market currently, such as periodic, one-time or per transaction. For this, you should think well ahead and choose the one that proves to be affordable on the long-term. Moreover, it is extremely important to go for the type of cost structure that doesn’t interfere with the quality of your app. Conclusion Needless to say, if you compromise when it comes to quality, all the other efforts might be in vain and many users might quit the apps and not giving more. Integrating a payment gateway in a mobile app it’s a necessary thing for both merchants and developers. Blog Source- https://www.mindinventory.com/blog/things-to-consider-before-integrating-payment-gateway-in-a-mobile-app/

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The Road To Success in Wearable App Development With Best Challenges

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Due to the rise of mobile computing solutions such as smartphones and tablet devices, the interest in mobile app development is skyrocketing as they are a fundamental element of said devices. Every fancy gadget that comes out works by using mobile apps, so it is understandable why both supply and demand for this product category are jacked up at the moment. With no sign of things slowing down, app developers are looking to cash in on the newest innovation in tech. Currently, we are seeing a return of the smartwatch sector after an underwhelming debut some years ago. With more app developers looking towards wearable app development in the near future, it is important for them to know what kind of issues may appear while creating these apps and what they should try to avoid. Purpose To succeed in a thriving ecosystem such the mobile/wearable app industry, developers must make sure that the app they are creating is more than a flashy distraction or a gimmick. The apps that will last will be the ones that have a defined purpose, with developers behind them that know exactly what they want their apps to achieve. If it’s an original idea, it’s even better. App upkeep Developing an app is only the beginning. Once the app is on the target marketplaces and available for download, it must be taken care of. App users can get attached to a particular app, but if it becomes outdated and obsolete to their livelihood they will not hesitate to delete it. An app needs constant updates that not only fix problems discovered through user feedback, but also add new features periodically so that the user base remains interested. User Interface Probably the most important element on a wearable gadget, the User Interface is the connection between the watch’s operating system coding and the use or in other words, it’s what makes these watches different from regular watches. Sure, there are some other factors to keep in mind which are revealed at a deeper glance but as a consumer, the UI is what the user will see and what they will want to see for that matter. Unlike smartphones and tablets, smartwatches come with very limited space for expression, given their nature. Fitting design elements on such a small canvas can be quite challenging as developers must find the perfect balance between adding enough elements on screen and not cluttering the display. Cross platform compatibility This one is self-explanatory. An app will manage to reach a greater number of consumers if it is compatible across multiple platforms. If a particular app works only on Android or just on iOS, it denies itself access to an entire market. And while these two are the dominant marketplaces for mobile apps at the moment, there are also smaller markets to consider such as Microsoft’s app store for Windows Phone. While individually these marketplaces pale in comparison, added up they make a good chunk of business which isn’t tapped into. Just like other smart devices, smartwatches come in various shapes and sizes and use different technologies, and developers must adapt to all these variations. Ease of access Keeping in mind that we are talking about wearable app development, it is crucial to also remember that an app must facilitate navigation on a very small screen and arrange everything so that having a smartwatch is a comfort booster, not an unnecessary hassle. The operating systems which run these devices see to that, but apps must also pull their weight and build on that concept, winning users over through simplicity and efficiency rather than overcrowded design clutters. Battery friend, not foe The bane of many apps is their inability to provide service for a reasonable amount of battery life. While some apps are efficient, they are discarded due to the insane amounts of battery that they consume. An app must be optimized so that users don’t have to choose between the app and having their phone die before noon. Keeping it simple and not adding an exaggerated amount of features greatly helps with this problem. Clock is ticking The wearable app market, in concordance with the rise to popularity of wearable gadgets, will begin to grow considerably and at an alert pace. This means that developers must act quickly and provide valuable applications to eager consumers that have just purchased a smartwatch and now want more apps for their wearables. Under the “make hay while the sun is out” principle, developers which are fast to act on the market shit will be the ones raking the greatest benefits. Conclusion Taking all that into consideration, it is important for an app developer, especially for one developing for wearable gadgets, to be ahead of the curve and fast to react on the newest hype train circling the industry. Keeping apps up to date and efficient in a space where it pleases all involved hardware parties aren’t easy, but it’s what sets apart good apps from just OK or even bad apps. Blog Source- https://www.mindinventory.com/blog/the-road-to-success-in-wearable-app-development-with-best-challenges/

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Best Ways To Reduce Your App Development Costs?

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Everybody knows that mobile app development is a quick way of making money, but in fact there are many situations when the development of a mobile app can actually be an expensive project. Most of the times, these situations occur because people don’t plan ahead and don’t know exactly what steps to follow. It’s extremely important to have a blueprint of the app development project, because it helps in controlling the evolution and thus reduce the costs. Generally, the average cost of a mobile app development varies a lot, according to the number of features included, the type of the app or the mobile platform it is intended for. However, an important thing to remember is not to compromise on the quality of the project. Cutting down on the design or the quality of the product does not mean reducing costs, but technically destroying the project. How To Reduce App Development Cost Let’s see some useful tips and tricks on how to cut down on the app development costs! Share the costs For the noble purpose of cutting down on the costs, it is important that both the business and the developers find a way to share the expenses. This means that the developer can ask the investor for some funds where they can share the possible profit, and this strategy works the other way around, too. However, a company that runs on a restricted budget can choose to fund a developer and then gain full rights to the app, thus making sure that the development project is complete. Focus on the essential parts Think about the fact that the mobile app you are developing doesn’t need to provide everything on Earth for your users. The key here is to focus on the specific of the service and what exactly you intend to provide. Offering too many features not only will confuse the users and make a mess of the app, but it will also cost more time and money, which are very important, especially if you don’t know whether you’ll make profit or not. Do some research Though it might seem that it’s even more time lost, truth is that if you do some proper research about similar apps, about all the requirements and so on, you might save some time by avoiding mistakes. If the developer has a well-made plan, detailed with all the sketches, the goals and the requirements, it will be easier to structure the work and to finish with it faster. Take advantage of the open source app development frameworks With this smart tip, you can cut down on the development costs a lot if you check the free to use cross platform app development frameworks. Just look online for several such services and see which one would fit your project more. Don’t use to many custom processes or graphics Though generally mobile apps are different, there are still common elements, such as buttons, navigation type and other details. This happens because in general users expect mobile apps to behave in a certain way, and so do the App Stores too. For example, the Apple has set some Human Interface Guidelines which must be complied with by all the iOS app if they get approved and featured on the iTunes. For this reason, it might save you precious time and money to use buttons and similar elements that are already created. Of course, do customize your app, but draw the line whenever this is not necessary anymore. Optimize your team Divide the tasks clearly and wisely among the people working on the project, taking into account each person’s individual skills. Some simple tasks can be saved for junior developers, for instance, who might ask for a lower rate per hour, which might lead to cutting down the costs for the app. Offer feedback When working with the developers, it is important to give them feedback in time. Outsourcing the app development is a great idea, but it can turn out inefficient if you’re not handling it well. Since the developer’s time means your money, you might want to pay more attention to how they are working and offer feedback so that they know fast what to correct and what is okay. As you can see, cutting back on the mobile app development costs is not such a hard task. By doing some simple things, such as giving feedback, smartly dividing the tasks, removing the non-essential features and design elements, you will see that there is a lot of time and money that can be saved with just some planning ahead. Blog Source- https://www.mindinventory.com/blog/best-ways-to-reduce-your-app-development-costs/

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Get An Early Scoop On How To Create A Great Grocery Shopping App

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Things that in the days of old might have taken a long time to complete can now be enjoyed as a very fast and seamless experience thanks to modern day technology and an invasion of mobile app integration to a long list of concepts and services. From the Uber service taking over the traditional taxi business and pizza places all over the place making it possible for customers to order using the business’s official mobile app are just a couple example of the great role smartphone apps play in today’s society and more specifically the vendor-customer relationship. Another similar transition that you probably weren’t aware of is that of grocery stores. Yes, that’s right, grocery stores now use mobile apps to entice customers and provide a valuable set of services which can be accessed from the comfort of your own couch. The list of grocery store chains that have adopted the modern approach for getting your daily vegetables and kitchen supplies includes the likes of Trader Joe’s and Walmart. That being said, many mobile app developers are looking to capitalize on the increasing popularity of grocery shopping apps which, according to the National Grocers Association, have been installed on the smart devices of a third of America’s population. It’s important to know what to avoid and what to focus on so that your app will be not only compelling, but also useful. An app that has no purpose other than to rack in downloads won’t be accessed twice by the same user. Features to include in your Grocery Shopping App When creating such an app, make sure you include a compelling number of features in regards to how it helps customers. Grocery stores that have already adopted a mobile app seem to offer similar features, which include the ability to create a wish list, find franchise locations in town, check up on delivery schedules or rich search option for store products. Push notifications A mobile app for a grocery store is something you install when you absolutely want to know more about what the store offers and all the when, what and how that come with it. Taking that into consideration, it’s safe to assume that people who download your app have no problem receiving push notifications which will let them know what the store’s offers are at all time. Such services are what drive people to maintain a customer loyalty towards the business the app represents. App-based perks We all know that offering some kind of perk or discount based on brand loyalty is something grocery stores absolutely love to implement. The mobile app which caters to the needs of a specific brand’s customers can also implement such perks. Taking coupons for example, your app can offer some as a reward for using the app, reaching certain app milestones that you would ultimately implement, or other similar things. This will push more people to download your app and indirectly support the grocery store. Payment options The mobile app is all about facilitating the customer, right? Well, that’s important to keep in mind when developing the app, and especially when you get to the point where you implement payment methods. Adding multiple ways for people to buy the grocery store’s products, as well as well as multiple currencies will shine like a badge of trust among the store’s clientele. The level of convenience they encounter while using the app directly reflects their feedback and appreciation. Getting personal A physical store’s employees are trained to make every customer feel appreciated, and that should also be part of the mobile app. Make sure that the app’s features and structure facilitate a personalized experience for each user, making them feel important to the business and thus more likely to continue using its services. Give it structure There are several ways to go about a grocery shopping app. For instance, the app can only display helpful information about the store and act as a guide for customers before they enter the store, or it can include online shopping which means that users can shop directly from their smart devices and have products delivered to their homes. Whatever functions you wish to attribute to your app, make sure it all comes together as a structured product and not just a bunch of stuff thrown together with the grocery store’s logo on top. Your job is to guide customers, not confuse them. Conclusion In conclusion, mobile app developer that got the right idea and are looking to start working on a grocery shopping app are advised to take note of these pointers as they can prove quite essential from a bigger picture perspective. Kids, young adults or even elderly folks are probable customers at any given grocery store, meaning that your app should cater to the needs of multiple generations and adapt accordingly in terms of accessibility and ease of use. Blog Source- https://www.mindinventory.com/blog/get-an-early-scoop-on-how-to-create-a-great-grocery-shopping-app/

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Why Online Retailers Should Invest In eCommerce Mobile App?

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The evolution of modern day technology has led to an undeniable raise of popularity amongst eCommerce mobile apps. There are several factors behind this, and one of the simplest answers is that younger generations spend a lot of time on their mobile device therefore smartphones and tablets are an amazing ways to reach massive audiences. Every good business knows that it needs to adapt if it wants to remain on top or even grow, therefore a lot of enterprises now find themselves owning eCommerce apps. However, not every business has an app yet, so in this article we’re going to look at what make eCommerce mobile apps a good idea. With the rise of such apps being predicted to further accelerate in 2017 and 2018, deciding to have on for your business might be a very smart business model. More control, stability and functions There is no denying that mobile apps are superior to web applications when it comes to marketing. All the little problems that can occur on managing a website can be far easier to remove or fix on a mobile app. In addition, the amount of control you have not only over the app but also over the way customers interact with it, it is net superior to the web counterpart. Through a mobile app, you can offer a way wider array of functions to the customer and also customize their experience into a personal one. Diversity brings out the savvy shopper in people Studies show those businesses which implement several methods for customers to shop through usually end up making more money. Through trial and error, some companies learned that the key is not to overshadow the traditional means of shopping with new age mobile apps, but rather have them complement each other and work together to offer an enriched experienced to the customer. That being said, having an eCommerce app that can make your services available day and night to people doesn’t mean you’ll lose your physical shop business, but that your overall income will be buffed by the mobile app initiative. Giving people what they want While there are clear benefits to implementing an eCommerce app into your business plan, another reason for which you should have one is that people want one. While that might seem like some head scratching material, there’s an explanation coming. Mobile apps that allow people to make purchases from their home and also get a lot of other features related to a brand are becoming more and more popular. As that is happening other brands will comply to the trend, making potential customers want to see the same thing coming from your brand. And you know what’s worst? They will take not seeing more as seeing less, meaning that it can actually be in your detriment not to implement an extra feature. Push notifications Through push notifications, you have a direct line to customers, letting them see (and making sure they see it) what the latest deals in your store are. It’s a great tool that every business with an app uses. The best part is that users enable push notifications themselves, meaning that if you send Push notifications to someone they probably want you to, so there’s no breach of privacy. Enticing features Beyond showing people what your store products or services are, you can use an app to bolster their loyalty towards your brand. Different exclusive deals, tools and helpful features baked right into your business’s app can really drive customers towards your business. Meet the people you’re selling to An eCommerce app is also a great way to get to know your clientele. Just as you can use it to offer personalized shopping experiences to people, so can you make use of an app to learn more about your customers. What they like most, what their shopping habits are, and what is more likely to spark their curiosity and appeal to their inner shopper. You can’t really do that in a store in the couple of minutes they spend there, unless you conduct a full blown interview right there on the spot. That would be weird. Conclusion In conclusion, there are many perks to having an eCommerce app. Not only is it beneficial, but depending on what your business domain is and who your competition is, it might actually save you from losing some customers. Embracing the eCommerce app trend is sort of a necessity if you want to stay afloat in a constantly changing ecosystem. Blog Source- https://www.mindinventory.com/blog/why-online-retailers-should-invest-in-ecommerce-mobile-app/

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Common Mistakes App Entrepreneurs Make during Development and Marketing

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When looking at the top mobile app marketplaces, you commonly see things like the Top Downloads page, Most Popular page, etc. However, we’re talking about a page. How many more pages are apps no one even knows they exist and will never meet success due to various reasons? Sadly, the answer is way too many to count. But of course just like in any other thing in life, success is achieved by those who put in the work and excel at the little details that make them stand out. Some apps fail because they’re bad, plain and simple, but there are also a lot of apps that have a lot of potential. The latter category fails often due to mistakes they make here and there without even realizing in time. In this article we are to learn what kind of mistakes app creators make under their own noses which ruin the final product. How will your app make you money? There are a lot of steps to take before getting there, but the final step is no doubt choosing a monetization system for your app. A common mistake made by app developers is that they don’t think of this aspect until very late into the project. You wouldn’t be the first one to be sitting idly with a finished app and no idea how to sell it. The result is a poorly applied business model that results in your app not meeting its monetary potential. Let’s break that down for a second. In app marketing, there are multiple ways in which an app can produce revenue and depending on what kind of app you create, the best one can change. It might be more efficient or profitable to release your app under a “free but featuring ads” model, or straight up charge a fixed amount for each download. Having two versions of the app, one free and one paid but with certain benefits is also a popular formula. This must be something that you evaluate and turn over in your head as you develop the app, not after you’ve finished it so that you hinder both the release date and income. Budget managements and resource distribution The way you manage your budget and how you make use of your resources will determine how the final product will look like as well as what impact it will have ( and on whom, for that matter). There are several cases of great apps that never see the light of day because the developers plan their budget in a very sloppy manner and so they run out of funds before development is complete. Another similar example is putting all your money into the app itself with no more funds left for promotion and marketing strategies. There is also a reverse situation where you have a killer marketing campaign for an app that you can’t actually build because, guess what? You spent your entire budget on a killer marketing campaign. Such things differentiate the success stories from the “almost there’s and “what if”s. Rigidness and unoriginality If your app focuses on doing only one thing, and that thing only, it might live out a short success followed by a sudden drop. No matter how terrific a function is, it eventually gets old, outdated, or outdone. This is why it is important to make sure that your app is capable of bringing multiple elements to the table. Sure, you might have sought to create an app that does one particular thing very well, and you’ve succeeded. But if you want to keep building on that success you need to expand your horizon and start thinking of new ways the app can serve your customers. Let’s keep looking here for a second, specifically at errors that occur in what apps provide. If you make an app that achieves the same purpose as other existing apps, you need to make sure you bring something new to the table. Often times people release apps that approach the same successful concepts as already popular apps, but not as well. This is a sure way to make sure that your time and effort are wasted. Conclusion That being said, developing a successful app is never an easy task. There are a lot of elements that are out of your control such as current trends or user tendencies, but there are also lot aspects you can directly influence. Making sure you do everything in your power to succeed and that you avoid errors that can cost you a lot will prove decisive in the end. Blog Source- https://www.mindinventory.com/blog/common-mistakes-app-entrepreneurs-make-during-development-and-marketing/

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What To Know Before Starting To Develop Taxi Booking App

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Nowadays it seems that more and more people, especially millennials, are quitting the classic taxi service and heading towards taxi hailing apps. At the same time, more and more people quit the idea of having their own car and spending money on gas and all the maintenance cost, and choose instead this type of apps. These apps have most success in the urban areas, and one such example is Uber. This app was founded in 2009 and it has reached unimagined success, so much so that today we find it available in more than 60 countries and 500 cities. Naturally, more and more people try to replicate their success and to create new apps with this purpose. But what should you take into account when planning to develop an app for taxi booking? Let’s see a brief list of some things you should consider in this situation: 1. Take a look at your competition. Before launching an app, it is important to know where you’re standing on the market. At the same time, take into account the area where you want to implement it. If you are in a small town, ask yourself if there really is a need for a taxi service app. 2. Check the interface. With all the things that you have to include in an interface, it’s quite a hard task to make space for all of them and to create a visual harmony that will combine all the elements. Nobody wants an app where it’s hard to figure out what does it offer or where can you find a particular feature. 3. Do you have the right cars? Not every car is suitable for being a taxi, so it’s better to inform yourself in advance. Try as much as possible to have cars that are modified for this type of service and which are safe. Search for ones with clean interiors and lots of space for luggage. 4. Bring a unique and original element in the app. There are already many taxi apps available online, so why should someone choose yours? May be a new design, a new feature or an organized menu will make the difference. Or perhaps the quality of the car, good marketing and professionalism. 5. GPS and maps. Nowadays, geo location has become essential when it comes to taxi or ride sharing. The GPS facility goes together with the Google Maps app. Together they are extremely useful for finding the fastest route and thus saving time. Moreover, the customer is sure that the driver really takes the fastest route. 6. Payment integration feature. This feature is particularly useful, since it lets the taxi users know about the source and the destination of the trip, the distance and the payment details as soon as the ride is over or even when they’re in the taxi. One thing that is really appreciated about the successful taxi apps is the fact that you don’t need to use cash when paying, which is one worry less. 7. Licenses and insurances. Even though it might take you some time, you need to have all the papers in order before starting offering the service. If you are one of the drivers in the app, then you have to own a commercial driver license from your local department. Make sure all the cabs are registered and with all the inspections done, so that they are safe to use. Moreover, you should check the insurance rates and get the most convenient one for your business. 8. Car tracking. Not only this is useful for safety reasons or in case a user orders a cab for somebody else, but it is also an interactive way to attract customers. A realistic design is interesting to see, and many people like to follow the route on their devices. 9. Notification features. Having a push notification feature is extremely useful, and many users reported that they enjoy this particular thing. Often times, apps include in their push notifications welcome notes, information about the payments, thank you notes, the source and the destination of the tripand other details. 10. Keep in mind the driver needs too. Drivers also need to have a clean and easy to use interface, to manage their options quickly and to keep in touch with the users in real time, so pay attention to all these details when planning to develop a taxi app. Moreover, remember that some drivers may not be familiar with technology, so a simple outline will be helpful for them. Conclusion To sum up, it is not an easy task to plan ahead a taxi app, considering that you have to take into account a number of factors, starting from the competition, the local fares, the required paperwork and going all the way to app interface, payment systems and car quality. Want to develop a taxi booking app like Uber? Contact us now. We provide high quality mobile apps at competitive rate. Our experienced mobile app developers team have delivered seamless mobile apps to the global clients. Blog Source- https://www.mindinventory.com/blog/what-to-know-before-starting-to-develop-taxi-booking-app/

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