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Why Developers Need a VPN

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Whether they build their own or purchase an existing VPN server, this cybersecurity measure is essential for developers. Customers will feel safer, and you can rest assured that data and intellectual property is protected. How Does a VPN Work? A Virtual Private Network, otherwise known as a VPN, works by routing your device through a third-party server, not your internet service provider (ISP). This means that as your data is transmitted through the internet, it all comes from the VPN, instead of your own computer. In layman’s terms, this keeps your computer or mobile device safe from hackers and malware and protects your data and communication. When you use one, your transactions will remain anonymous. Advantage of Using VPN Service for App Developers With this added security, developers can ensure that they’re protecting client data and intellectual property. They can also research competitors and test websites from other countries. VPNs help to prevent data leaks and improve overall online privacy. Data breaches are unfortunate, but they happen because of poor cybersecurity practices. Sophisticated hackers may be able to access sensitive client data, which can be detrimental for app developers. A VPN encrypts all of the data that comes from the app developer’s computer and device, which will render data useless for hackers. This sort of encryption is similar to what banks use to protect customers. Most app developers have custom designs, apps, and other work that’s valuable intellectual property. Some people may want to steal that information. That said when you’re a developer, you need to research competitors to optimize your product. If you want to do this discreetly, you should use a VPN. It’ll especially come in handy when you need to test websites or web applications from other countries. What Is a Good VPN for App Designers and Developers There are many VPN solutions that you can find, but not all are ideal for developers. If you need to put a VPN to work, you should pay attention to a few characteristics. On the plus side, you can sign up for trials to test them out. You want to find a VPN that has a fast connection, unlimited data and devices, a broad server network, and a kill switch. A slow connection and a low amount of data will be frustrating. Some services that offer reliable security, speed, and efficacy are: These networks have good server coverage, a no-logs policy, and fast and secure protocols. Before you sign up for a service, it’s best to check out popular VPN reviews. This way, you can make an informed decision. Build Your Own VPN or Buy? If you’re a developer, you’re probably wondering if you can set up your own VPN server. While this may sound like a daunting task, it’s not as hard as it may seem. By building your virtual private network, you’ll be in charge of your own data. Instead of relying on a third party to protect your private information, DIY may be a better option. It may also be a good route if you want a local network for your company, If you set up your own server, you won’t be able to unblock web content from around the world. Your access to global competitors will be limited, compared to if you buy a VPN. You’ll also have to deal with the hassle of having to tailor your server to all devices. By buying one, you know you’ll experience a decent UI and quick connections. Importance of Security and Privacy for App Development Security and privacy are essential to app development. The industry is one that depends on these characteristics. If an app doesn’t include these protections, it can be detrimental to cash flow and customer retention. Blog Source- https://messapps.com/allcategories/development/why-developers-need-vpn/

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Why Your Website Needs an App

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Over the past decade, we’ve witnessed a fascinating shift in the way in which we all communicate with each other, and the ways in which digital data is transmitted, shared and received. The rise of the smartphone app has completely shaken up so many aspects of so many people’s lives and livelihoods, and for many of us, apps have become central to our daily existence and the way we go about our personal lives, our relationships, and our business. If you currently run a website that deals directly with members of the public, or people within your industry, there’s no getting away from the fact that you’re in need of an app. With so much of our internet-based activity now happening on the move (we’ve all seen how people, whether on public transport, sitting in cafes, or simply walking down the street use their mobile devices to stay connected), a well-designed and functional app opens the doors of so many different possibilities. Apps allow us to stay in contact with our site visitors, customers, friends, or content readers. They give us the chance to deliver updates, issue marketing material, or provide special offers and speedier services. They facilitate ease of use and allow for round-the-clock accessibility. Apps aren’t just the future; they’re very much the right here, right now; and if your website doesn’t yet have an app, you’re missing out on a wealth of possibilities that could take your site’s purpose to the next level. For this week’s blog, we’re going to look at a trio of different website types, and consider how a custom mobile app can take its usability to the next level of efficiency, convenience, and user-friendliness. While this blog isn’t going to be exhaustive (after all, there are more types of websites than we would ever have space to write about here!), it should give a clear idea of the versatility of the apps available today, and might spark some inspiration in you if you’ve been considering adding an app to your website’s arsenal. Read on to find out more! Bloggers and News Sites If you’re a blogger, you’ll be more than aware of the importance of staying up-to-date on the latest developments in your area of expertise. Whether you blog about cosmetics, wine, finance, healthcare, parenting, or anything else, staying on top of news and new trends is going to be a key part of what you do. You know what? The exact same thing is true of your blog readers and visitors. People come to your blog because they want to be updated, and they’re keen to come across fresh content which keeps them ahead of the curve. In this sense, apps become overwhelmingly important, and your readers and visitors will most likely jump at the chance to download an app that allows them to read your blog on the go. Furthermore, an app allows a whole host of other benefits for bloggers. You’ll be able to send push notifications to your readership whenever a new post is uploaded – something which is bound to be appreciated by your followers. You’ll also have the opportunity to run promotions via your app, and keep all of your social media updates in one handy place. You can even consider setting up payments for specialist or secret content via an app, and connect it to a payment service for swift, an easy, and accessible collection of funds. Blog apps are increasingly popular on the App Store, and this new trend for bloggers is only set to rise and rise. E-commerce Your e-commerce site is a place where your customers go in order to purchase your goods and your services, and the chances are that for a long time, your website was perfectly sufficient in allowing you to run your business. However, in today’s app-driven world, an e-commerce site without a mobile app is one that is likely to hit something of a brick wall in the future, as customers increasingly demand on-the-go access with a higher rate of usability and ease. Having a custom app made for your e-commerce site has the potential to see your sales figures go through the roof. Why? Because today’s customers love the ease of use that e-commerce apps bring. The faster the pace of life becomes, the more we want to be able to flick through an online store’s goods or services while on the go. What’s more, a custom app tends to be more user-friendly than a traditional e-commerce website, meaning buyer’s interest can more rapidly be converted into a sale. Apps also allow you to send reminders, push notifications, and updates to your customers far more easily than with traditional marketing techniques. If you’ve got a discount sale coming up, or you’re offering some kind of special promotion on your e-commerce store, you no longer have to worry about sending out mass email marketing messages you can achieve a much higher turnaround and ROI with a push notification. On top of this, an app allows you to link your social media feeds, blogs, and physical store finders into one convenient place, meaning your customers can get everything they need to know quickly, efficiently, and in a highly satisfying manner. Software Tools There are a massive number of websites offering software tools out there on the internet. However, more and more web apps managers dealing with software tools are looking to have custom native apps made for the app stores, in order to give their site visitors a new way of using their services, based on quicker, more user-friendly solutions. Native apps for software tools have proven to be highly successful over the past few years, as the sense of “on the go” utility has become more and more important. As our smart devices and phones have gradually emulated – and in some cases, replaced – our laptop computers, people looking to catch up on work, read documents, or anything else while on the go need more and

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What Is MongoDB? A Simple Guide for Web Developers

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Developers in 2023 should keep MongoDB at the top of their to-do list. If you haven’t heard of it already, MongoDB is a non-relational database—in fact, it’s the most popular NoSQL database among developers worldwide. Created in 2007 by the team behind the technology that turned Google into an advertising machine, Eliot Horowitz, Dwight Merriman, and Kevin Ryan developed custom data stores to overcome some limitations of databases of the time. In this article, you’ll learn everything you need to know about using MongoDB as a new developer in 2023. 1. What is MongoDB? MongoDB is a database management platform that provides a NoSQL alternative to traditional databases such as SQL. While SQL is excellent when used with structured data, non-relational databases are very useful for developers that work with unstructured, distributed data.  MongoDB is a helpful set of tools and capabilities that can manage text and documents, data storage, and fast transfer and retrieval. In fact, it was designed with accessibility in mind, even when you need to do complex querying.  MongoDB acts as a database server where organizations can maintain several databases. It’s very efficient for developers to fetch and work with data. The above reasons are why it’s so popular with some of the biggest names in every industry, including government, energy, and financial services. Large organizations use MongoDB for essential business information because it is super easy to scale large amounts of data and distribute it rationally, all while offering high availability.  What is a non-relational database? A non-relational database stores unstructured data without a schema across many nodes. Instead of relying on fixed tables like relational databases, non-relational databases are built to move data and scale efficiently.  Relational databases are great for advanced analytics and storing unchanging data, but not so great for speed and rich development. Non-relational databases like MongoDB work with unstructured JSON data for web development.   2. MongoDB advantages and disadvantages MongoDB was built to make web development easy. But just like any other developer platform, MongoDB comes with its own set of pros and cons to consider.  MongoDB advantages: MongoDB disadvantages: 3. Is MongoDB good for web development? Developers need tools that support large amounts of data to build modern web applications. MongoDB was created to address the need for software engineering and web development tools that meet the needs of today’s developers. But what is MongoDB doing that makes it so well-suited to meeting these needs? Firstly, it uses a simple document model, so developers can learn and use it with ease while still offering users the ability to meet complex requirements.  Each application that businesses work with has to be designed and built on a quality database that can maintain and support data transfer with other apps for a fast and secure user experience. Traditional (read: old-school) web applications depended on relational databases, but modern developers are leaning into alternative data stores like NoSQL with tools such as MongoDB.  In short, MongoDB is great for web development. These databases help organizations design and build data-driven applications that look great and integrate seamlessly with other systems. They are built for high throughput, so developer platforms like MongoDB are superfast and come with automatic features to help maintain your applications. When to use MongoDB Now that you’ve learned what is MongoDB exactly, it’s time to see when you should be thinking about deploying it. If you’re working with unstructured data like text and rich media, then this tool could be the solution for you. It’s also great for Big Data systems. Here are some common instances of when to use it:   When not to use MongoDB Non-relational databases are wonderful tools, but they aren’t a one-size-fits-all solution. Here’s when not to use MongoDB: 4. MongoDB FAQs Now that you’ve grasped what it is, how it works, and the pros and cons of using it, here are the answers to a few common questions about MongoDB: What is MongoDB Atlas? MongoDB Atlas is a cloud database service that enables users to deploy and scale MongoDB clusters in the cloud in only a few clicks. The DBaaS offers data distribution and mobility across AWS, Azure, and Google Cloud implementations. The platform also boasts built-in automation to optimize resources and workloads. Plus, since it is a managed service, users never have to worry about on-premise hardware, software updates, or configuring their setup.  Which companies use MongoDB? There are more than 35,000 companies that use MongoDB to build applications. Here are some names you may recognize: Is MongoDB worth learning? Yes! The aforementioned 2022 Stack Overflow survey across backend developers revealed that MongoDB is the most desirable database in the world. Why? It’s very fast, can handle unstructured data efficiently, and provides better indexing and search operations than similar platforms.  Another reason you should learn MongoDB is that it integrates very well with Node.js, the most widely used backend framework. It’s simple to learn, and it makes developing with Node.js a breeze.  Finally, MongoDB is worth learning because it’s a crucial component of the MERN and MEAN stacks (Hint: MongoDB is the “M”) that backend, frontend, and full stack developers use regularly.  5. Wrapping up So, now you’ve learned all about what is MongoDB! As you’ve seen, this tool is widely popular among developers in nearly every industry. For beginner web developers mapping out their learning pathways, it’s a key tool to add to your skillset. Leveraging MongoDB to build services and applications helps rising developers stand out from their peers on a resume and on the job. Besides that, it’s an excellent tool that allows developers to develop modern web-based applications that require a fast deployment system and scalability that meet the needs of evolving organizations. It’s no surprise then, that students of the CareerFoundry Full-Stack Web Development Program are taught MongoDB as part of their studies. Blog Source- https://careerfoundry.com/en/blog/web-development/what-is-mongodb/

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Attracting Investors Through Design

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New technologies can be amazing. They can help people solve their problems, or simplify their lives. Despite all this, they can look difficult and incomprehensible. The goal here is not just to make a beautiful presentation of the project. It is more about using DESIGN to show investors and potential users the true value of your innovation. Design is at the heart of many startups such as GitHub, Airbnb, Square, and Fitbit. But what is “design”? Look at your current product. Does your design make it innovative? Useful? Understandable? Aesthetic? Will it be long lasting or will it be outdated in a couple of years? Great design has its roots in startup culture itself. Many entrepreneurs, developers, and engineers don’t just recognize that design can improve their products. Moreover, they include designers as part of the product founding team. 3 Reasons Why You Should Pay Closer Attention to Design To sum up What distinguishes design from art is the presence of functionality. So in pitching a project to investors design solve several problems. Good design without superfluous words can explain what your product is about. Secondly, the design of the presentation overall should convince potential investors to invest in your idea. In other words, it should sell itself. It’s getting harder and harder today to stand out due to the tech alone. Designers from modern giants like  Apple, Dropbox, Airbnb, and others have changed the world. It has happened not just because their companies have better technology, but because they make their products more comfortable, aesthetic, and human. Blog Souce- https://messapps.com/allcategories/strategy/attracting-investors-through-design/

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Why Apps Get Rejected

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The App Store is every iOS developer’s best friend until your app is rejected, and then it quickly becomes your enemy. Ensuring your app will be accepted by the App Store review process before submission is essential for every app developer. A rejected app can not only be a bad finish to a smooth development process but it can also cause unnecessary delays. Apple clearly outlines in its App Store Review Guidelines a total of twenty eight areas for consideration to ensure your app is accepted and not rejected. For developers new to iOS or unfamiliar with the App Store Review Guidelines, this will provide an introduction to common reasons for rejection and how to ensure your app is accepted. The key areas every app is reviewed on are: The reasons for an app’s rejection are varying and represented across the four key areas listed above, however the following detailed reasons are the most common culprits. “More information needed” According to Apple, the most common reason for rejection, accounting for 14%, was “more information needed”. This occurs when an app is submitted to the App Store for review and the developer does not provide enough information or materials for the app to be tested by the App Store review team. For instance, not providing any additionally needed hardware that pairs with the app like an accessory will result in a failed submission. Additionally, if the app requires a special environment, it is necessary to send a video demo showing the app’s functionality in this unique environment. The App Store team will not seek out a beautiful mountain range to test your panorama landscape app, it’s your role as a developer to show them your app in action! “Exhibit bugs” An astonishing 8% of apps are rejected because they still “exhibit bugs”. These problems must be addressed, tested, and solved before you submit your app to the App Store. Any issues related to long load times or crashes will be grounds for rejection. It is important that you extensively test every feature and each screen in a comprehensive manner amongst your dedicated team of developers. An effective method for testing any bugs is also through a beta version released to a limited audience. These users/testers can either be friends and family of the client or ideally potential early adopters of the app. Not complying with Apple’s Developer Program License Agreement Developer’s failing to comply with Apple’s ‘Developer Program License Agreement’ account for 6% of total app rejections. This agreement is a legal document between the developer and Apple with the purpose of detailing the allowable channels of distribution, which are outlined as:“ (1) through the App Store, if selected by Apple, (2) through the VPP/B2B Program Site, if selected by Apple, (3) on a limited basis for use on Registered Devices (as defined below), and (4) for beta testing through Apple’s TestFlight Program.” Poor UI Also accounting for 6% of rejections is an inability to meet Guideline 10.6 in the UI section outlined in the App Store Review Guidelines. The guideline says, “If your user interface is complex or less than very good, it may be rejected”. This is a challenging reason for rejection because developers are unsure exactly what needs to be fixed or changed. Developer’s first test should be ensuring their app’s UI reflects Apple’s resource on ‘Designing Great Apps’, which it says allows you to, “build the polished, engaging, and intuitive apps that Apple customers expect”. Additionally, Apple clearly outlines the user interface specifications in their iOS Human Interface Guidelines to ensure consistency and ease of use. Metadata issues Lastly, 5% of apps are rejected for not complying with Guideline 3.3 under the ‘Metadata’ section. The guideline says, “Apps with names, descriptions, screenshots, or previews not relevant to the content and functionality of the App will be rejected”. This can take the form of misleading information or inconsistencies between the description and the functionality of the app. “Other reasons” Importantly, in total 42% of apps are rejected for what Apple described as “Other Reasons”, each reason accounting for less than 2% of that total. While there are some recurring reasons that apps are rejected, the vast majority of rejections are from unique reasons often specific to that app or that developer. 10 of the most popular additional reasons for rejection are outlined below: Familiarize yourself with this guide and Apple’s to ensure your app is accepted on the first submission! And remember that should you decide to partner with us we will guarantee the approval of your app. Blog Source- https://messapps.com/allcategories/strategy/apps-get-rejected/

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Business Intelligence in Mobile App Development

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Business intelligence is an integrated software platform that is used for business data analysis and management. With the help of BI mobile app development, many businesses can analyze their data, without the help of any IT departments. Thus, BI mobile app development has taken mobile applications to a new level. Artificial intelligence has changed the face of the modern era. And smartphones in our hands are the best example of it. With these technologies, new fields of business intelligence are getting explored and lots of things are yet to be explored. Today, lots of businesses are collaborating with mobile manufacturers to design and develop smartphones that are capable of handling machine learning operations. It helps mobile users even more effectively and efficiently. What Is Mobile Business Intelligence? Mobile Intelligence is the power of mobile devices to learn, adapt, analyze and understand user behavior through various aspects. For example, if any mobile user switches off the vibrate option with silent mode more frequently, the next time the user turns on the silent mode, the vibrate option gets disabled itself. In this example, the smartphone analyzed and understood settings to be set to make it easier for the user. A business intelligence roadmaps in mobile app development is also referred to as accessing the information and using it. Today, thousands of mobile apps are integrated with analytics tools and business intelligence to serve smart information to the end-user. There is a constant evolution of cellphones, and now the use of mobile devices is not only limited to communicating with people but also utilizing them to obtain information and utilize this information for data analysis purposes. In layman’s words, we can define business intelligence roadmaps as technology, application, or program that is used to store, retrieve, and analyze data or user behavior to assist management in making better choices. The main goal behind BI in mobile apps is to bring critical business data directly into company managers’ analysis devices. Mobile Intelligence is the capability of business owners to deliver relevant service to the customer at any point of time, any place with the help of collected information. It allows them to extend their decision-making ability and serve better. Benefits Of Mobile BI The major benefit of mobile BI is that your customers can access their data at any time and from anywhere. It enhances the functioning of mobile applications. Here are some awesome benefits of mobile BI for your business. This has initiated a new era in the BI industry and has offered several benefits to users across the globe. #Information Gathering When you integrate the machine learning model with your mobile app, you probably get the data more frequently or in real-time. With the help of this data, you can perform various operations in less time with efficiency. #Decision Making When the gathered information is available to you all the time, and it is also analyzed using various analysis tools, it makes it easier for business owners to make any decision effectively and in less or no time. #Advantage In Competition In today’s world, every business owner wants to make their business responsive, flexible and want to make it have a unique identity in the competition. Having access to the data in real-time increases the opportunity to reach out to clients more frequently and amplify your sales higher. #Increase In Productivity As we already have access to real-time data, it makes it easier for quick decision making, and when the decision-making process takes less time, it means there is ample time to make that decision which ultimately results in increased productivity. #Improved Customer Satisfaction When your performance is commendable and you are certainly ahead of your competition, your productivity increases and with increased productivity, you will reach your customers faster and can serve better. Once you connect with your customers, it will fulfill their requirements and make them satisfied with your services. #Increase in Revenue With more customer satisfaction, a faster decision-making process, increased productivity, and other accomplishments in every aspect of business, your revenue will increase. A satisfied customer’s testimonial will help you to generate more revenue and will increase your customer reach. Challenges in Mobile BI Network Condition Customers living in rural areas face unstable network conditions. Sometimes it takes a lot of time for them to get online or have an internet connection in the first place. So, the network issue is the main challenge every online service provider encounters. Complexity and Size An increase in customers and fulfilling their requirements result in complexity in the machine learning model and increases in the size of the data collected. As data size increases, it directly affects the performance of service availability. Hardware Capability As all the operations are done on a mobile device, high-performance hardware is needed to run those programs. High-performance hardware may affect the price of mobile devices. Business Intelligence Tools Business intelligence (BI) tools are applications that collect and interpret massive amounts of unstructured data from different systems such as websites, mobile apps, videos, emails, and other business sources. While not as versatile as business analytics tools, BI tools mostly use queries to acquire data and find insights. These technologies also aid in the preparation of data for analysis, allowing you to build reports, dashboards, and data visualizations. Employees and managers will be able to use the data to speed and enhance decision making, increase operational efficiency, identify new income potentials, identify market trends, provide genuine KPIs, and identify new business prospects. Google Analytics Trustpilot Databox G2 Crowd Zoho Analytics Google Analytics is the first and most famous app used for keeping track of business performance. This app provides real-time information about every aspect of the business including the number of users on the website or installed apps on the device, service sales, errors or problems users are facing, and other things. This tool is specially used for tracking user session duration, the bounce rate of individual products. Just after Google Analytics, Trustpilot came into the

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Top 15 Mobile App Ad Networks and Platforms

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There are so many ways to monetize mobile apps, but perhaps the most simple and popular is in-app ads. If you are going to develop mobile app or you already have one you’re definitely facing the problem of what monetization tool to use. Well, if your choice is in-app advertising, then this list is for you. We’ve collected the best 15 mobile app monetization ad-networks and tools just to make your life a bit easier. 1. AdMob by Google AdMob is one of the largest global mobile ad networks, a subsidiary of Google. AdMob helps monetize your app with in-app ads and actionable insights. It supports multiple currencies so it allows you to earn money around the world. Like other Google products, AdMob is a great tool that is really easy and intuitive in usage. 2. Audience Network by Meta Meta (Facebook) Audience Network will help you to make money with your iOS or Android app. To start earning money you need a mobile app available on the Google Play Store or App Store and Facebook account. As a Google mobile ad network, Meta Audience Network also works worldwide and supports the do-it-yourself monetization approach so you could easily and fast set up and earn from ads. 3. Amazon Publisher Services Amazon Publisher Services is a replacement for The Amazon Mobile Ad Network which was deprecated on September 30, 2021. Its APS SDK provides access to the Amazon demand and additional buyers. Those buyers compete for your placement, helping improve CPMs and increase your revenue. This system consists of three different types of services: Transparent Ad Marketplace, Unified Ad Marketplace, Connections Marketplace. Transparent Ad Marketplace services are targeted towards large enterprise publishers. At the same time, Unified Ad Marketplace services are for small and mid-level publishers. Connections Marketplace is a service where publishers can browse all vendors in one marketplace. 4. MoPub by Twitter MoPub is also one of the top mobile ad networks for app developers and publishers around the world. MoPub serves four types of ads: Interstitials, Native, Rewarded, and Banners. A network-supported instance gives you access to various bid strategies as Auto CPM, network reporting, and advanced bidding. Besides they provide more efficient troubleshooting and technical support. 5. Unity Ads Unity Ads is the most recognized ad monetization solution for mobile game apps. Also, it’s the first that kind of service that optimizes for LTV. Unity supports apps on both platforms Android and iOS. They let you display different types of ads such as AR-ads, banners, playable ads, videos, and others. Unity supports the following currencies: USD, EUR, JPY, KRW, CNY, BRL. 6. Yahoo App Publishing Yahoo App Publishing allows you to get access to thousands of high-quality Yahoo Gemini advertisers. Yahoo serves banner, full-screen, and native ads on your app. The best thing about this service is that with monetization opportunities it gains you access to Flurry Analytics as well. 7. AppLovin Applovin connects with over 1.5B devices globally each month. It includes real-time app analytics. This service supports different types of ads, such as banners, skippable and non-skippable videos, playable ads, and rewarded videos. 8. Media.net Media.net is one of the largest advertising companies in the world. It is considered the original creator of the “display to search” format of advertising and always regarded as the best alternative to AdSense. Media.net serves contextual, display, and native ads. 9. Tapjoy One of the first app monetization tools is Tapjoy. It offers Offerwall, Video Interstitial, Rewarded Video, and Playable ad formats. Tapjoy supports iOS and Android platforms as well as Mobile Web. What distinguishes Tapjoy from all other mobile app advertising platforms is that instead of just showing regular app ads, they offer users to get virtual currencies that users can spend to unlock content in the app from publishers. 10. AdColony AdColony is a mobile app advertising platform built by app developers for app developers. It offers Instant-Play™ HD video, Aurora™ HD Interactive video, and other playable technologies for video advertisements. Thus, it’s driving higher engagement in mobile app ads, showing only premium quality advertising content. 11. Epom Apps Epom Apps partners with the most known mobile ad networks all over the world, which ensure high demand from advertisers and attractive rates for application developers. Epom also is one of the easiest to use monetization tools – all you need to do is to integrate SDK and Epom Apps will take ad management off you by automating monetization. 12. StartApp StartApp can help you get high eCPMs and fill rates through their smart targeting and innovative ad units. They serve seven types of ads: Interstitial, Playable, Video, 360 Ads, Virtual Reality, Splash, and MREC Banners. With these various ad types, StartApp helps publishers get the most engaging advertisements. 13. Fyber Fyber is a next-generation mobile app monetization platform. It is a great tool to monetize mobile games. Fyber combines a million audience of advertisers with smart ad monetization technologies. 14. IronSource IronSource supports a pretty wide range of mobile platforms as iOS, Android, Adobe Air, Unity. They offer four ad formats: Rewarded video, Interstitial, Banner, Offerwall. Moreover, IronSource has the industry’s largest in-app video network. 15. Appodeal Appodeal is another great tool to monetize a mobile gaming app. Unlike many other monetization systems, it doesn’t have its own ad-network and it works only as a mediation platform. So you only need one account to reach an audience of several sources, plus they maintain an unbiased opinion and put app developer or publisher first trying to maximize your revenue. Blog Source- https://messapps.com/allcategories/marketing/top-15-mobile-app-ad-networks-and-platforms/

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Top 6 Most Popular APIs for Building An SEO Software

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Competition is increasing day by day. No matter if you belong to the marketing or SEO software development field. And to get one step ahead of your competitors, you need to focus on providing services that solve your customers’ problems. Now, let’s assume you are building an SEO software; what problems might your customers face? Some problems could be: Finding the right keywords Analyzing data easily Finding the latest SEO trends There are plenty of such issues faced by SEO software users. Hence to solve them, the best way is to integrate APIs while building an SEO software that fulfills or solves the issues effortlessly. In this post we will discuss what APIs are, their uses, and the top most popular APIs for building SEO software. What Is An API? The full form of API is “Application Programming Interface”. In simple language, the use of an API is to play the role of intermediary between two applications to talk to each other. We can also use an API to fulfill the communication channel with other software and hardware. Let’s take an example of an application that consists of a front end and a back end, and both of these sections can be developed using different languages. Hence, to let the back end and front end communicate, web & software developers use APIs. How Does An API Work? Let’s assume you are working on SEO software to integrate keyword research and website analysis features. To not write the whole code from scratch and save a lot of your time as a software developer, you would re-use the pre-existing external software components, which you can either get from a friend or software websites online. But, here’s an issue. If your friend does not want to share their code with you or the software website has its code written in another language, what will you do? The solution is to ask your friend or the software company to make an API and give the endpoints to you. You can connect these endpoints to your SEO software and carry forward the communication process. (An endpoint is a regular URL with the help of which you can use an API.) Popular APIs For Building An SEO Software Finding the right APIs to integrate into your SEO software can be a bit challenging, so here we are to help you out with our most popular API selections that you can use for building SEO software. DataForSEO Google Trends API DataForSEO Google trends help you know how often a keyword is searched on Google within a specific time. While using this tool, we can carry forward a search based on global trends, or if you want to go very specific with a location, you can do that too. All the responses are returned in the JSON format by default, but this Google trends API also supports responses in the XML and HTML formats. The API sends requests to google servers, and the requested parameters are sent back as an answer. The most common requested parameters are region, time interest, trending searches, related topics, top charts, and keyword suggestions. With the help of DataForSEO Google trends API, you would be able to save a lot of time for your SEO software users, as without Google trends, it will take a lot of time to do the research. DeepCrawl API DeepCrawl is the second API from the list that helps carry forward entire website crawls, collect the data, and send it to the client. Not just that, we can also get a lot of technical SEO data for the website. There are several such capabilities of DeepCrawl API. You would not integrate this API by using any 3rd-party provider to help you fetch data without writing code. You would have to connect your scripts to integrate with this API. With this API, you can easily run a live crawl on your or your customer’s websites, and the best part is they offer you accurate data for better outcomes. Google Search Console API Google Search Console API collects click and impression data, query rankings, search volumes and more. Integrating this API with your website or SEO software is available via almost any method. Not just that, you can quickly develop custom script routes for this API. One of the most significant advantages of integrating this API is you get Search console data availability for the last 16 months. SEMrush API SEMrush API offers several uses: keyword data and search volume collection, domain overview, organic search keyword data, and more. Users can easily access the data using any easy to complex method. Hence they would be able to collect the data in a CSV file. Majestic SEO API If you want to integrate backlink data collection features into your SEO software, then Majestic SEO API is the best option for you. With the help of this API, you can get a list of backlinks for a domain or a specific page too. You can integrate this API with your SEO software without any precise authentication, which means you can directly pass a URL request for the integration. This is not a free API; you would have to pick up a plan based on your requirements. Ahrefs API Here’s another option for collecting backlinks data which is Ahrefs API. They have recently introduced their API to the users, and it is filled with several latest integrations to help you out. You can integrate it quickly, and it will return the requested data in JSON format. This was all about some of the most popular APIS for building SEO software. Summary Still, thinking that you can’t get ahead of your competitors with your SEO software? You shouldn’t. With the help of these most popular APIs integrated into your SEO software, you can make the life of your customers easy, and they’re going to fall in love with your software. Blog Source- https://messapps.com/allcategories/development/most-popular-apis-for-seo-software/

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Your First Mobile App Wireframe

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Unfortunately, when trying to turn your dream into a reality, misunderstandings and poor designs plague the industry. Fortunately, there is a way around this mess. Creating a solid wireframe as the core leader to functionality is no doubt, the best template to provide your designer to work from. This will ensure turning your appreneurial dream into a revenue-generating reality. What is a wireframe? A wireframe is a visual representation of the individual elements homed by an application or website. Wireframes are typically created in black and white but are not limited to. They can be both hand-drawn and created using software programs as well as online tools. Why is a wireframe important? Wireframes are important as a means of function and communication. The wireframe directly translates to the blueprint of the app. It represents the naked body of the app while the design can be considered clothes. Wireframes also help communicate your vision of a mobile app or website that you’re attempting to create clearly to the designer or developer you are working with. The wireframing stage is done at the very beginning of the design process and takes much less time than the bulk of the design work. Wireframes are used to point the designer in the right direction when turning your idea into a fully functional product. The Role of Paper Prototyping The terms “paper prototyping” and “wireframing” can be used interchangeably even though form and function vary between the two. Paper prototyping should commence directly after you establish the who, why, and how of the app. Today, many people will question the significance of paper prototyping. There are some who claim paper is dead and swear by the benefits of digital prototyping. But still, others argue that pencil and paper strengthen design. Regardless of your approach, the importance of the wireframing stage cannot be stressed enough. Wireframing significantly lessens the chances of misunderstandings with third-party developers. After all, your app is your brainchild, why wouldn’t raise it by any other visions than your own? Here are some steps to get you started: Treat it like a blueprint, include descriptions Take an office building, for example, without a blueprint, builders don’t have any idea of how many floors to add, where to build various offices, where to place electrical outlets, plumbing, doorways, etc. If the only resources you throw at them include a few images of other offices you find appealing, the probability that it will fall in place with your vision is one in a million. The same thinking applies to app designers. Without a detailed wireframe, your designers won’t know how to structure navigation menus and how to layout the imagery in popular design platforms such as Sketch or Photoshop. The more descriptive you are, the greater the chance of your vision being mirrored. The descriptions should include detailed information about functions within the screen, how they are carried out and what they lead to Examples from our own wireframing template: Remember The more descriptive you are, the better. A solid foundation is what can make or break the final product. The greater the detail in the wireframes, the clearer your vision will resonate with the designer and then ultimately to the developer. Hi-Fi is the way to go Hi-Fi or high-fidelity wireframing translates not only the structure of the app but also the color and tone you want the app to embody. This, in turn, leaves less to imagine in comparison to a simple hand-drawn sketch or a lo-fi wireframe. Now, this can be either viewed as a pitfall or a positive. On one hand, time can be wasted and the creativity of the designers can be subdued. On the other, since your designer has to rely less on their imagination, they can create a product that better aligns with your vision. Check the flow, interactive prototyping Go over the wireframes and make sure all functions land at their intended screens. Make sure you’ve highlighted all the possible error messages found on a particular screen. For example, “Incorrect password.” This is where interactive prototyping comes in. Transforming your static designs into fully interactive prototypes is extremely beneficial. There are great tools available to everyone that enable you to create a clickable mockup of the app. Here at Messapp’s our personal favorite tools to use are Invision and Figma. It is true that if your wireframes are already very detailed, a clickable mockup may seem a bit redundant. But truthfully, it’s not. Since you get a close feel for how the app will work at such a young stage in the development process, you can make more edits to truly perfect your app. Cite your inspirations If you have a particular app or maybe even a few that you took inspiration from, let your designer know. App elements such as design, user experience, and emotional feel are things you can pick apart and home in your own app. Your designer can use these references to better understand your intended outcome. Conclusion Translating your dream to the designer and developer is vital. The wireframing stage is the app before its glamour, a body without flesh. If you point the ship in the right direction its destination is almost promised. Blog Source- https://messapps.com/allcategories/design/first-wireframe/

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The Various Aspects About Enterprise DevOps Solutions

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The term DevOps isn’t alien nowadays but getting the spotlight as more business enterprises are keen to implement it. The combination of two words precisely, the development and operations have unified the culture and practice of software development. The DevOps advocates at focusing on the entire process of software development beginning with implementation, development, testing, releasing and software maintenance and updates. One of the biggest advantages of employing the DevOps is that it helps to create shorter development cycles along with the improvement in the performance. The chances of committing errors or ending up in failure reduce and establishes better interaction between the development and the operations team thereby increasing the level of efficiency. It’s fine that you are aware of the various benefits of DevOps. But at the same time, it becomes imperative to also know about the important aspects of Enterprise DevOps Solutions. The Enhancement of Architectural Models The web and mobile application development along with software engineering follows the latest trends such as building Single-page web apps, Vue.js, micro services architecture, Internet of Things, wearable app development and so on. Now as these current trends power the traditional architectural models, it would similarly also disrupt the traditional software development life-cycle. Moreover, it also must be noted that the codes and deployable units travel swiftly in uni-direction. This makes the different types of management including deployment and release, source code, etc. cumbersome. Therefore, if you want to manage the disruptions, you need to adopt DevOps and a strong platform for its enabling. DevOps Introducing a New Work Culture in Enterprises The DevOps has become synonymous with the work culture across various organization as it encourages the team effort rather than the individual task. The increase in consumer demand for a more improved product or service has propelled organizations to look for viable DevOps services. In fact, that is the major reason why the percentage of enterprises seeking the DevOps solutions in 2018 has exceeded 17% from mere 10% last year. It also incorporates the innovation agenda and that’s why it tops their priority list. When you are integrating the DevOps into your organization, you may face issues related to its technology and architecture and might also have to change your work ethics as well, but it will bring a long lasting disruption in your work culture. It also needs to be understood that mere collaborating the development and the operations team will not suffice your targets but you need to adopt a new protocol and opt for the agility while working on the projects. Enterprises that find it easier to adopt the cultural transformation, will find it simpler to work with DevOps. Enterprises Can Go for More Savings with DevOps One of the essential elements of the enterprise DevOps is that it allows the business organizations to save a lot of time and money as well. It is a cost-effective software development solution that is based on agility of work environment and offers comprehensive tool for the testing procedure. The business enterprise just needs to opt for that agile work background together with DevOps to curtail their cost and save the precious time. The cost is also decreased due to swift testing process and product release cycles. You can utilize this money for other business purposes. DevOps Tooling for the Automation As a developer, you should know that tooling is an important aspect of the automation. The DevOps offer a series of tools that makes the automation much easier than ever before. However, mere implementing the tools for the Software Development Life-cycle will not solve the issue but you need to integrate the designing element too in the DevOps. A DevOps Engineer is supposed to play the most crucial role in the entire process of software development and automation. He is the one who guides the entire development team while working on a new project deciding which are the best DevOps tools to implement and how to onboard the DevOps platform. Apart from that he also needs to view which aspects of the automation process is accessible and what needs to be further developed. He prepares the strategy and takes vital decisions on the enabling program without which it would be rather impossible to crack the deal! The automation with DevOps helps the business enterprises to release the updates at a quicker pace much to the delight of the customers. If they fail to do so, they would lose out the stiff competition. So, no more manual work now as all elements of the business has been automated. The testing of the product can go simultaneously along with the process of development. Integrating DevOps with Security Model Today, a majority of the business organizations are giving preference to the IT hybrid model that includes the on-site data centers, private and public cloud and domain-based SaaS and PaaS (Software as a Service & Platform as a Service). You would probably need the assistance of DevOps while dealing with the challenges related to hybrid models such as managing the release across a varied series of providers and entities. At the same time, you also have to tackle with the company policies and security issues and surely implementing the DevOps with the existing security models and tools can be a tricky task. You don’t all the tools working smoothly at one time. The Increase in DevOps Intelligence The DevOps are proving to a game-changer for the business organizations as it leads to smart DevOps Intelligence with the support of DevOps Services., data mining and data churning. The business enterprises can take decisions based on data analytics and insights with the help of DevOps services so that they can release the development cycle and offer final delivery of the product. On the other hand, the DevOps help to monitor the feedback bottlenecks and check the timing of the release cycle along with getting familiar with the value of each software or product release. Enterprise DevOps as an Investment Well, this question

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